Barnes and Noble just opened a digital audiobook store. From Publisher’s Weekly:
Barnes & Noble has taken another step in deepening its role in the digital marketplace, launching its Audiobook MP3 Store on Barnes & Noble.com. The store will feature spokenword audiobook MP3s available for download and transfer to iPods, iPhones, MP3 players and other portable devices. The site is launching with more than 10,000 titles across all genres, priced between $10 and $20 per download.
“As the use of MP3 players, iPods, iPhones and other digital devices continues to increase, it is important for Barnes & Noble to continue to expand our audio selections,” said Tom Burke, executive v-p, E-Commerce Barnes & Noble. Overdrive is managing the distribution of titles through the BN.com site. Later this year, B&N is expected to launch an e-bookstore, following its acquisition earlier this year of Fictionwise.
And it’s all DRM-free.
I wonder what that new e-bookstore is going to look like.
I’ve recently been performing some research into so-called “social DRM” as it applies to digital files for my own knowledge bank. I’ve been very interested in the approaches to DRM shown by groups such as The Pragmatic Programmers and ebooks purchased from outlets like Lulu, where the name of the purchaser is automatically embedded within the purchased file in order to provide it with some measure of discouraging sharing/piracy.
iTunes has done this from the start, and even though they have dropped the traditional notion of DRM from their music files now, they still mark each and every file you download with the email address of the Apple ID used to purchase the song. It’s not used in any sort of enforcement application (that we know of to date), but knowing it’s there stops some people from posting the tracks publicly or sharing them with anyone who is not a close personal friend or relative (my conjecture).
In doing this research, I ran across a two year old blog post from Bill McCoy of Adobe. He has some words to say about the same, which is fascinating coming from the GM of their ePublishing department. His comments are in reaction to the Steve Jobs note from 2007 regarding music and DRM—something that ended up happening less than two years after the fact. I also ran into some more recent comments from McCoy, speaking to the establishment of a DRM standard that is cross-platform instead of complete advocacy for the removal of traditional DRM systems from ebook titles.
Let’s talk about why this isn’t feasible and how we can learn from the past.